UMM Hires Director of Marketing and Public Relations

Machias, ME – Erik Smith has been named the Director of Marketing and Public Relations at the University of Maine at Machias.

Smith will provide marketing leadership and develop strategies to communicate UMM’s brand as an environmental liberal arts college. He will also serve as the primary contact for all matters relating to University marketing and public relations.

“Erik brings a great amount of marketing experience and talent to UMM,” said UMM President Cynthia Huggins. “We conducted a national search and Erik’s experience and enthusiasm put him at the top of the pool. We were excited to offer this position to someone who is a native of the area and is passionate about promoting this part of Maine.”

Smith comes to U Maine Machias from Machias Savings Bank, where he worked as the Promotions Coordinator since 2006.

“I am excited to be a part of the University of Maine at Machias,” said Smith. “To play such a key role in attracting students to this area is a dream come true for me. I look forward helping the University market themselves as a truly unique institution on the coast of Maine.”

A native of Machias, Smith is a 2006 graduate of the University of Maine with a bachelor’s degree in business administration. He currently resides in Jonesboro with his wife Ericka.

Smith began his duties at UMM on September 15.

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